Pay-per-click or PPC has been proved to be the fastest way to generate leads for your business. It can seem intimidating at first, especially for those who have never used it, but when you get the hold of it, you will soon discover how quick and effective it really is. Many people don’t want to use this strategy because of the price.
Google AdWords has been referred as the best PPC system. But, these days Facebook PPC is becoming people’s favorite. There are many reasons behind it. Firstly, the body of your advertisement is 135 characters. It's almost twice as compared to what you can put in a Google ad. More characters equal more information, bigger description & better targeting.
When you have created your current title, body and image, what you need to do is to select who'll see your ad. You choose the country, language, age group, gender, your current target market's interests, etc.
Before you start doing pay per click campaigns, you must first look for best facebook ppc training. You have a total control of how much you wish to spend starting from $1/day and the buying price of your bids starts from $0.01. The amount of traffic you'll get will depend on your budget, so you'll have to see what pricing is befitting you.
However, there are a couple of rules you should pay attention to because people can find it quite tricky to acquire their ads approved. It is just a matter of time before you learn how to effectively use your links & keywords.